Top 16 HubSpot Alternatives For Your Business in 2024

June 7, 2024
13 Minutes
Modified on:
June 7, 2024
Written by:
Swati Bucha
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HubSpot is one of the leading customer relationship management (CRM) platforms in present times. It provides a comprehensive suite of tools, including sales, marketing, and customer service functionalities. Most businesses prefer HubSpot for its efficient features that streamline client interactions, conversion processes, and lead nurturing across platforms. However, despite being an industry juggernaut, it is still not a one-size-fits-all solution. That is why certain businesses sometimes seek HubSpot alternatives because of specialization needs, price, or even feature preferences. 

We will now look at the top 15 HubSpot competitors to help you find the best CRM solution that aligns with your respective business objectives.

Top 16 HubSpot Alternatives

Choosing a HubSpot alternative means that you must narrow in on what exactly it is you want to accomplish in your business. That's why we have curated a series of competitors that can assure effective services and give tough competition to HubSpot. From Neo to, here are the 15 top HubSpot alternatives that you must know about in 2024. 

1. Neo

Neo is an efficient platform designed to simplify your business email service setup process, create and send powerful emails, and ensure the timely scheduling of meetings with clients and teammates. In short, the platform helps build your brand through some of the most powerful marketing tools. One of them is Neo AI, Smart Write, which can compose or reply to different emails in your preferred tone and length. This gives you more time to focus on what matters in your business. Additionally, the Smart Write feature generates ready-to-use email drafts in your voice. 

Neo’s extensive set of features does not stop here. You can help your business reach more customers with the platform’s growth suite. Another efficient service offered by Neo is the one-page website that gives your brand a permanent address. You just need to add your social links and collect leads with a website that you can launch within seconds.

2. Zoho CRM

Zoho CRM is a powerful alternative to HubSpot, offering an effective customer relationship management platform for businesses. It is especially suitable for professionals who seek outstanding features and competitive pricing for their activities. Specifically designed for small to midsize businesses, Zoho CRM allows for the storage of around 10,000-plus contact records.

Zoho CRM is also known for its lead management capabilities. The platform provides automatic lead assignments based on distinct criteria, including customized lead-scoring rules if someone chooses to create them. Zoho also features a unique 'activities' section that facilitates quick access to various tasks. This is typically achieved through multiple filters and offers Kanban, canvas, and tabular views.

3. Omnisend

Omnisend is a leading email marketing platform that excels in the CRM space, particularly for small and medium-sized businesses aiming to enhance their online presence. With its intuitive interface and seamless integration capabilities, Omnisend simplifies the complexities of email marketing, making it accessible for users of all technical backgrounds. 

Omnisend's generous free plan provides access to a comprehensive suite of features, making it an attractive choice for growing businesses. Its advanced segmentation tools and pre-built automation workflows ensure that messages are personalized and targeted effectively, aligning with the specific preferences of different audience segments. The platform's ability to combine email and SMS marketing further enhances its utility, helping users to manage customer relationships and drive engagement directly from their dashboards.

4. Salesforce CRM

Salesforce is a standout platform in the CRM landscape, known for its emphasis on customization. The software enables businesses to design sales pipelines tailored to their unique processes. The customization process may have a learning curve for those setting it up, but the flexibility can be a strength for sales teams as they explore its intricacies. 

Salesforce offers users a suite of email marketing tools. These can be useful for businesses that run targeted email campaigns. These include integrations and mass emailing capabilities, lead capture and management functionalities, templates, and tools to collect customers’ web data. As one of the HubSpot alternatives, the platform features a comprehensive dashboard that provides insights into lead interactions. It also deals with user behavior and any feedback to help businesses fine-tune their respective approach. Salesforce’s Email Studio provides metrics on campaign performance. Examples include delivery rates, open rates, and click-through rates (CTRs).

5. is one of HubSpot's competitors that offers CRM features. The platform helps teams visualize work, manage tasks, and automate processes. It also suits several business needs, including efficient project management and other complex project management processes. offers over 200 customizable templates and integrations, making the platform suitable for tasks like marketing campaigns and software development tracking facilities. also includes team-specific business management features, unlike HubSpot, which does not offer the same to its customers. This feature of the platform ensures that everyone’s work is distributed evenly and that no team member is in excess.

6. Apptivo

Apptivo offers CRM solutions that are both financially friendly and feature-rich. The advantage of choosing this HubSpot alternative is its tiered pricing model, starting at just $8 per user per month when billed annually. Apptivo's approach aligns with the scalability needs of various sales teams, catering to both small operations and enterprise-level organizations efficiently. Most of them work with small operations and enterprise-level organizations.

Apptivo also supports multiple workflow options and custom fields. These features offer teams the flexibility to customize the system according to their specific call center requirements. Additionally, the custom dashboard features allow managers and agents to track performance metrics, helping them align with organizational objectives without having to analyze irrelevant data.

7. Agile CRM

Agile CRM is an efficient and multifaceted platform that combines sales, marketing, and service. The platform offers a cost-effective approach for small to midsize businesses. The best feature of Agile CRM is its generous free plan for all users. Unlike other HubSpot competitors, Agile’s free tier provides a robust set of functionalities that make it an attractive option for startups or smaller businesses with budget constraints. Users can access different features, like tasks and documents, unlimited deals, email campaigns, custom data fields, and campaign workflows. They can also get basic reporting for up to 10 users without going for a platform upgrade. 

8. Bitrix24

Bitrix24 takes a unique pricing approach, offering a specific demographic for each plan, which sets it apart from most CRM platforms, such as HubSpot, that charge on a per-user basis. This makes Bitrix24 a cost-effective study for businesses with large teams looking for CRM solutions that are not constrained by usage-based pricing. Bitrix24’s free plan allows unlimited access to a variety of essential CRM tools for users, with a 5GB storage limit. Paid plans offer improved innovation and increased storage. These plans are priced for five users, 50 users, 100 users, and over 250 users, respectively. This dynamic pricing focuses on variety and inventory rather than the total number of users.

9. Nimble CRM

Nimble CRM is a perfectly suited platform for companies with an effective social media presence. Its popularity comes from its unique ability to integrate seamlessly into social platforms. The unique feature of the platform is the ‘Prospector’ tool, which makes it easy to extract content from LinkedIn, X, Instagram, and Facebook. Additionally, the tool updates contact information in the CRM, allowing businesses to understand their audience better and create targeted outreach campaigns accordingly.

Additionally, the CRM platform independently synchronizes communications and messages with contacts within its framework. This targeted focus on integrating social interactions enables businesses to enhance their engagement strategies with diverse customers.

10. HoneyBook

This CRM system streamlines the client management process. They do this by integrating multiple services into a single platform. These features make HoneyBook it an excellent choice for businesses based on trusted services. The platform offers proposals and contracts with built-in templates to facilitate business simulation for clients. 

Honeybook has advanced communication tools. Its efficient messaging platform supports scheduling, email tracking, and task management, ensuring all communications are in one place. The platform makes it easy to track project status, deadlines, and schedules and gives companies a clear overview of their projects and ongoing goals.

11. Salesmate

Salesmate stands out as another excellent CRM option. It is one of the best HubsSpot alternatives that are beneficial for startups. The platform is known for its affordability, scalability, and comprehensive features. Salesmate further acknowledges the budgetary constraints faced by new businesses. That is why it provides different pricing models that allow startups to maintain quality without compromising on cost. The basic plan, for instance, includes essential CRM functionalities. Examples include email sync, contact, and project management.

Salesmate extends its offerings with the Pro and Business plans, priced at $39 and $63 per user per month (if billed annually). These plans cater to startups in search of more advanced features. These plans encompass additional capabilities, including expanded workflow limits, advanced reporting, and integrations with third-party applications. A fourth plan is also available, providing users with a dedicated account manager, personalized onboarding, and priority support.

12. EngageBay

EngageBay is among the free HubSpot alternatives specifically designed for startups and small businesses. It is well-suited for companies seeking a comprehensive, all-in-one Customer Relationship Management (CRM) suite akin to the HubSpot bundles. The original HubSpot CRM software can be expensive for many businesses and has limited options.

This is where EngageBay comes in as the perfect free HubSpot competitor. The platform is an all-in-one marketing, sales, and customer support software that incorporates a unified CRM. With a user base of over 46,000 global businesses, EngageBay is renowned for its comprehensive yet customizable features offered at affordable prices. It is considered an efficient CRM tool suitable for small businesses, digital marketing agencies, and startups.

13. ActiveCampaign

ActiveCampaign is a well-known marketing automation service that provides small business CRM and email marketing services. With a substantial customer base and global recognition, the platform is tailored for customer service teams, sales, and marketing. It serves various verticals, including e-commerce, higher education, Software as a Service (SaaS), and bloggers.

The ActiveCampaign CRM solution has decent features and several integrations. This makes it one of the best HubSpot alternatives when it comes to amazing numbers. These include messaging, CRM and sales, machine learning, inbound marketing automation, and email marketing.

14. Brevo

Brevo offers a range of services, which include landing pages, signup forms, CRM, Facebook advertising, and email and marketing automation. It also involves SMS marketing and email marketing services. This versatility positions the tool as one of the most flexible HubSpot competitors. Businesses can utilize Brevo's customizable templates and drag-and-drop editor for Facebook Ads, landing pages, and web forms.

The Brevo CRM platform also offers segmentation and transactional email designs to personalize your respective messages. Its content management services help you identify sales opportunities and target leads.

15. Drip

This efficient eCommerce CRM platform (ECRM) provides various marketing automation services. Drip also boasts an advanced email marketing automation system, incorporating enhanced customer data and insights within its ECRM.

The CRM platform's features fall into four distinct categories: engagement, optimization, customer data, and personalization. It facilitates integration with various other data apps for businesses' convenience. Tracking customer journeys with your website and brand is made possible. Drip also provides custom fields for personalization and engagement, along with tags to segment the audience.

16. Ontraport

This CRM platform also offers a wide range of solutions, including referral systems, business process automation, marketing analytics, CRM, membership sites, landing pages, e-commerce, sales team automation, marketing automation, and email marketing.

Ontraport also manages referral program statistics through its referral management system. This allows businesses to integrate Ontraport with other referral programs through a WordPress plugin (PilotPress). Users can create their Partner Center on WordPress for sales, commission, and traffic management for their partners. The platform also provides users with referral promotion tools, including relevant trackers. Additionally, automated promotional tools such as emails, links, and banners can be used to promote such referrals.

Choosing Neo as the Best HubsSpot Alternative

In this guide, we discussed the top 10 HubSpot competitors that you can use for all your CRM needs. However, Neo stands out as the best-performing HubSpot alternative here because of its effective features. The platform enables all businesses to achieve data-driven and connected full customer engagement at scale. Neo also allows companies to establish more effective sales and marketing strategies and achieve results with strategic partners. The platform’s pricing is also affordable compared to other HubSpot options. So, without further ado, try Neo’s services today.


1. Is any CRM platform better than HubSpot?

Neo is a powerful alternative to HubSpot for businesses that want an efficient customer relationship management platform with competitive pricing and efficient features. It is specially designed for businesses of varying sizes and needs.

2. What are HubSpot’s biggest competitors?

Neo, Zoho CRM,, and Ontraport are some of HubSpot’s biggest competitors. These HubSpot alternatives offer excellent features at affordable prices.

3. Does my business need a HubSpot alternative?

While HubSpot is considered to be an efficient CRM for businesses, it has its disadvantages, as mentioned in the article. That is why it is recommended that you look for other alternative platforms like Neo for your business needs.

4. Is HubSpot 100% free?

HubSpot offers a few free features, but the platform is not entirely free. You need to avail yourself of its premium services by paying the required amount to get some additional features. 

5. What is the best CRM platform?

Neo is an efficient CRM platform that offers several invaluable insights to businesses about customer behavior, user preferences, and other relevant aspects. It is also considered one of the best HubSpot alternatives in 2024.

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